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Do You Know Your QR IQ?

Do You Know Your QR IQ?

If you’ve been paying attention to mobile marketing at all, you’ve probably seen a Quick Response code. Commonly referred to as QR codes, they are rapidly becoming a staple in the mobile marketing world.  A recent report from Jumpscan shows a 1200% increase in QR code scanning in the last six months of 2010. Just [...]

11/05/2011 14:00 in Blog

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Mel Kiper Goes Mobile with BestFit

Mel Kiper Goes Mobile with BestFit

You know that moment in a big football game where it’s 4th down and goal, and everything’s riding on that last play? Well, this was one of those moments for a certain project team here at BestFit Mobile. Here’s the play by play: We had the privilege of taking on the challenge of developing a [...]

28/04/2011 16:02 in Blog

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Ocean Front Property in Arizona?

Actually the property in question isn’t even in Arizona.  But it is indeed “ocean front”. No doubt Donald Trump could successfully sell ocean front anywhere, but seems to be leaning towards Florida at the time of this release. Trump is indeed a mogul of real estate. You can’t deny the man knows his business. He [...]

14/04/2011 16:49 in Blog

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Age and Treachery vs. Youth and Ability

Age and Treachery vs. Youth and Ability

A favorite witticism holds that “age and treachery will always triumph over youth and ability.” It’s funny, but is it true? Perhaps not, as history shows. Alexander the Great was tutored by the famed philosopher Aristotle, named king of Macedon at the age of 20, and conquered the known world by the age of 30. [...]

11/04/2011 13:45 in Blog

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The Girl Scouts Go Plastic

The Girl Scouts Go Plastic

If you were born any time after 1920, chances are you’ve had yourself a Girl Scout cookie. Thin mints, samoas, trefoils — whatever your favorite, not much has changed about the cookies, or the girl scouts, in decades. Which means they’re due. As of this year, purchases for those tasty Girl Scout treats can now [...]

29/03/2011 17:24 in Blog

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Rules of Engagement [VIDEO]

There is such a rapid shift of commerce to mobile devices that it’s becoming increasingly evident to many that their product, brand or service should be mobile-friendly. Mobile Commerce Daily reports that Google has found 79 percent of smartphone users have used their device to help with a shopping experience, while 74 percent actually made [...]

24/03/2011 18:03 in Blog

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Our Unofficial SXSW Party Recap!!

Our first ever ‘unofficial SXSW Client Mash-Up’ was awesome! We’d like to thank everyone who was able to come out during such a busy conference and hang with us. We especially want to thank Appcelerator for bringing the “infotainment.” The demos were a huge success and we’re excited to be working so closely with the [...]

21/03/2011 18:14 in Blog

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Relax, it's just an iPhone App.

Relax, it's just an iPhone App.

Remember when cell phones first came out? Everyone was so excited about the possibility of taking his or hers everywhere. “It’s just for emergencies,” they said. Then texting and touch-screen devices appeared. Now everyone has a cell phone, almost everyone has a smart phone, and a lot of people have iPads and other tablets. So [...]

16/03/2011 11:02 in Blog

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Video Killed the TV Commercial

Video Killed the TV Commercial

Mobile phones, mobile apps, and now mobile video–It was only a matter of time before that 5-oz. device in your pocket started showing you streaming video from the palm of your hand. We all knew this day would come. And with it comes the chance of a lifetime for advertisers. Smartphones afford the ability to [...]

08/03/2011 12:04 in Blog

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Walgreens, the ‘Pusher?’

Walgreens, the ‘Pusher?’

“Push Notification’ that is… Walgreens is on a roll with their new mobile application. The national retail drugstore is providing a new level of convenience for customers, allowing them to shop online, order photo prints and locate the nearest Walgreens store. But the highlight of the Walgreens mobile solution comes from prescription refills. The app, [...]

04/03/2011 18:08 in Blog

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